Appsfactory's Publishing Platform and AI Services in Action
Creating Digital Success
Frankfurter Allgemeine Zeitung ranks amongst Germany's top newspapers. Appsfactory provides a dynamic multi-app platform and industry-leading AI services, pivotal to the publisher's success in the digital realm. Over the years, we have consistently enhanced significant KPIs such as engagement and conversion rates, solidifying our role in F.A.Z's digital ascent.
Empowering the News Desk
Migrating 250 Editors to Livingdocs
Appsfactory is a preferred implementation partner of Livingdocs. We guide prominent publishers in integrating the Livingdocs CMS into their existing infrastructure. Unlike our competitors, we not only assist newspapers with the integration but also manage operations and continuous enhancement of the solution. Collaborating with DER STANDARD's editorial and IT team, Appsfactory meticulously planned, developed, and now maintains the LivingDocs CMS as a service. We provide around-the-clock support to ensure a risk-free service and limitless possibilities for future enhancements.
Reaching the Next Generation
Innovates with Vertical Video
tagesschau, the leading news platform of German public broadcasters, is keen on understanding its audience's preferences and demographics. One key challenge identified was captivating a younger demographic. Appsfactory's game-changing solution, the Content-Assistant-Video, automated 85% of the process involved in creating vertical videos. This pioneering innovation led to over 5 billion vertical video views for tagesschau. The integration of vertical video within the app amplified the page impressions per session fivefold and doubled the average session duration, successfully engaging the next generation of news consumers.
Unified Multi-Brand Platform
Medienholding Süd (MHS)
Redefining Efficient Publishing
MHS, a branch of Südwestdeutsche Medien Holding GmbH (SWMH), bolsters publishers throughout southern Germany. In a bid to accelerate the group's digital transformation, they opted to consolidate all brand apps under one platform, expertly developed and maintained by Appsfactory. By employing a modular structure, we've made it possible to efficiently launch new apps for all brands at a remarkably reduced lifecycle cost. This unified approach not only simplifies the process, but also ensures cost-efficiency and seamless digital expansion across all brands.