2017 internet agency ranking: APPSfactory ranked 51st among the largest digital agencies in Germany
In the 2017 internet acency ranking, recently published by iBusiness, APPSfactory ranked 51st and was thus able to improve its position by several places again after ranking 57th last year. With a sales growth up to € 5.7 million in 2016, the Leipzig-based agency is looking back on a very successful business year. In the subrankings “Mobile“ (14th place) and “Business Transformation“ (19th place), APPSfactory is even among the Top 20!
Apps as growth driver for financial sector and industry 4.0
APPSfactory primarily identifies the newly established banking and insurance sector as an important growth driver in the business year 2016. Customers of this industry are the Deutsche Apotheker- und Ärztebank and the Hamburger Sparkasse, among others. The sales growth for the financial sector is expected to continue in 2017, for APPSfactory is currently working on a long-term project with the Swiss reinsurance company Swiss Re.
The Leipzig-based agency could rank in the subcategory “Business Transformation“ in the top 20 thanks to two major projects in the German mechanical engineering industry. This involves the migration of the complete production control and monitoring into the cloud, additionally completed by app frontends. APPSfactory sees an enormous potential in view of the implementation of further projects in the industrial sector 4.0. Especially medium-sized companies still have high consultancy requirements concerning the issue cloud and can profit from APPSfactory´s expertise. Dr. Alexander Trommen, CEO of APPSfactory, describes APPSfactory´s distinguishing characteristics as follows: “In last few years, APPSfactory has evolved from a purely technical service provider for apps into a partner for user-centric, digital transformation. Our USP is the deep understanding of UX on mobile devices, which results from the impletementation of more than 500 projects. “
Successful first half of 2017
All the signs are pointing to growth in 2017: APPSfactory is celebrating its 8th anniversary this year, with new employees joining the 90 permanent employees every month. In 2018, the app agency will expand its office space by another floor in the Steibshof in Leipzig’s Nikolaistrasse, another location in Munich is currently being planned. In order to continue the expansion of the customer base of more than 80 well-known companies such as Lufthansa, NDR and Porsche, APPSfactory will also participate in two international trade fairs with its own booth in 2017: On September 13 and 14, APPSfactory will be represented at dmexco in Cologne and from November 13 to 16 at the Medica in Düsseldorf.
The CEOs Dr. Alexander Trommen, Dr. Roman Belter and Dr. Rolf Kluge, who founded the agency in Leipzig in 2009, feel confident in view of the new business year and expect to be among the top 50 of Germany’s largest digital agencies for the first time in 2018.
About the internet agency ranking
The internet agency ranking, published by iBusiness, lists the largest agencies involved in the production of interactive applications. The ranking is an initiative of the Federal Association of Digital Industry (BVDW) in co-production with iBusiness and the marketing specialist magazines Horizont and W&V.